A new generation of ecommerce analytics
What is Data Impact?
Data Impact’s decision-making tool addresses our omnichannel needs. They ensure that the data from every online point of sale is collected, cleaned and retrieved easily through their tool.
Gregoire Argand
Head of Digital, Marketing & Ecommerce
Data Impact's platform is for
Omnichannel &
ecomm teams
- Optimize your brand’s visibility
- Monitor your ecommerce KPIs
- Support retailer teams in their negotiations and partnership development
Marketing &
media teams
- Monitor your brand’s share of voice
- Optimize your media spend
- Optimize product content (images, PDP, and more)
Sales teams &
retailers
- Increase the availability of your products and product listings
- Analyze your categories and identify negotiation opportunities
- Monitor NPD and local pricing strategies
The path to success with omnichannel, B2B retailers, Amazon & pure players
Gain insight into your brand activity and your competitor’s with our highly accurate, customized AI data.
DISCOVER OUR PRODUCTS
Why partner with us?
Rigorous & actionable insights
We’re the only data analytics provider capable of offering location-based analytics for the CPG market. We work with a complete data set – not a misleading sample. Our data is collected where consumers actually shop and it undergoes a thorough, human-validated cleaning process.
Constant innovation
Advisory support
We provide personalized, ongoing, one-to-one support. We train clients on the use of our platform, adapt it to track the KPIs selected, give guidance on strategic decisions including retailer negotiation, and give assistance and insight whenever it’s required.
Billion data points daily
Countries
Retailers
Million products
Latest Insights
The ecomm manager’s diamond
Staying relevant in the rapidly evolving ecommerce landscape requires continuous education. Attending conferences, keeping an eye on emerging brands, and improving one’s skills are crucial. Here are the three c’s that will contribute to your success as an ecomm manager.
Benchmark de l’inflation des prix en France
Ce rapport contient des données font par DIbyNielsenIQ sur les différences de prix entre janvier 2023 et janvier 2022 y compris une analyse comparative détaillée des tendances en termes de prix. Ce benchmark divise en quatre parties la variation de l’inflation des prix pour tous les majeurs enseignes en France.
Pricing benchmark UK January 2023
This report contains insights about price differences between January 2023 and January 2022. 33 categories are analyzed at all the major retailers in UK, including Asda. Variations in private label and branded products are included.