Online Haircare Category Analysis
UK Case

online haircare market analysis uk

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What is the current state of the online haircare category in the UK? What are the differences between retailers and particular stores?

We built a detailed analysis of the online haircare category in the UK looking into the product distribution, differences between particular retailers, product gaps, and more.

Combining our in-house built technology & AI with a thorough data cleaning process and an analytical approach, we came up with numerous interesting findings.

Did you know that there was a -4% decrease in the average number of products in the online hair category between P1 and P8 2020?

Or that the number of products varies dramatically between stores?

Find out all the details by downloading the content through the form below.

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