Amazon
market share

Performing well on Amazon requires a tool with a deep category view that incorporates significant market factors.

Amazon market share

Amazon was already a dominant player in some CPG categories but Covid accelerated its penetration and category coverage. Winning on Amazon begins with close monitoring of product performance and relevant business drivers.

Amazon ecommerce

Common challenges our platform addresses

Manufacturers can access a lot of data via Amazon analytics but not information about market share or business drivers. CPG brands are struggling to analyze their performance and identify key actions to improve it. 

media visibility amazon

Absence of visibility of competitor’s and 1st/3rd party sales

Amazon performance

No link between performance and business drivers (search and price)

Search CPG ecommerce

Complexity of analyzing and improving the media spend

Search CPG ecommerce

No precise guidelines for content optimization

Our Solution

Our proprietary Amazon tool gives clients a snapshot of their performance, a summary of the factors that produced it, and precise recommendations for improvement. We use machine learning to estimate sales and retro-engineer the AMZ A9 algorithm to identify optimization opportunities.

Amazon market share tool

Our platform provides:

Reliable sales and market share estimates

Amazon advertising monitoring

Amazon search and content improvement guidelines

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Our competitive advantages

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COLLABORATION
We partner with our clients to adapt our platform specifically to their needs.
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ACTIONABILITY
Our guidance provides precise, accountable steps to address business needs and includes automated reports, scorecards and alerts. 
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SUPPORT
Our clients get ongoing, personalized, expert assistance from our Customer Success Managers as well as our Client Support group. 
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EXPERTISE
All Data Impact’s employees have deep insight into the CPG market. We regularly conduct webinars and produce content showcasing our thought leadership.
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DATA ACCURACY

Our data is collected from the most precise points possible. We aggregate and clean our data daily, with human validation. 

Mondelez, Unilever, Pepsico and other market leaders use our service to get the most comprehensive insight into the market available. Get in touch today and transform your ecommerce business.
"The data is highly reliable, the customer service is excellent, and the insights gained from the metrics allow us to achieve better business performance. Understanding our position in terms of distribution, visibility, content, and media is primordial to remain competitive and Data Impact excels at providing us this understanding in a comprehensive manner."
Marie Castanier
Marie CastanierE-merchandising & Conversion Manager
Unilever

"Data Impact helped us to address out-of-stocks and improve forecasting especially on seasonal products. We also improved our product listing and made sure we use right assets for our products."
Jan Kolin
Jan KolinCustomer Activation Manager
Mondelez CZ

"Data Impact’s decision making tool addresses our omnichannel needs. They ensure that the data from every online point of sales is collected, cleaned and retrieved easily through their tool."
Gregoire Argand
Gregoire ArgandHead of Digital, Marketing & E-commerce, Pepsico


"Data Impact gave us a better understanding of our online business and helped us optimize execution."
Romain David
Romain DavidEcommerce Director, Unilever


"Super satisfied with the service provided by Data Impact's tools and the strong added value of the team"
Anaïde Casi
Anaïde CasiDigital & E-Commerce Manager at Mars Petcare
"Data Impact has become our global ecommerce monitoring solution with customized cost efficient tools and support. They have been able to scale to meet our retailer's needs while proactively bringing consulting projects to accelerate our ecommerce business this year."
Peter Z. Sliwinski
Peter Z. SliwinskiSenior Ecommerce manager, Bel

"Data Impact’s team has customer at heart, they always manage to personalize their solution to our needs. Their unique click and solution approach make them unique on the market."
Jérôme Vittoz
Jérôme VittozHead of eCommerce / Digital Solution Europe at Mondelēz International
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Some of the best brands in the world have radically improved their performance with the Data Impact platform.
Discover how.

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