Eretail media

The current CPG omnichannel shift has potential for CPG organization, digital shelf, analytics, assortment and sales.

Exactly what forms can online media take?
How exactly can brands benefit from emedia and how? This article explains all.

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digital shelf brands CPG

The digital shelf for CPG brands

Simply put, the digital shelf is the online equivalent of what you would find at eye level in a physical store. It includes how products are found, displayed and made available for inspection in an online store.

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