In the ever-evolving digital data landscape, staying agile is key to success. Join our upcoming webinar to explore the latest strategies for mastering your digital data ecosystem. Learn how to juggle the different elements of your data, break down silos within your organization, and connect insights from the digital shelf to retail media.
In the fast-paced world of consumer trends, staying ahead is crucial for success. Don’t miss out watching our webinar to explore the latest insights into American Shopper Trends for 2024. Learn how to harness the power of functional foods, tap into the influence of Gen Z shoppers, and stay competitive with cutting-edge strategies in Private Label.
In today’s competitive market, maintaining visibility is key for brands. Join our webinar and learn strategies to optimize product listings, images, and descriptions for higher search rankings and attract more customers. Discover how AI tools can align your content with search engine algorithms.
This webinar explores topics such as how the era of calculated spending will impact shopper purchasing decisions, how shoppers are prioritizing for healthier lives and much more.
Get ready to dive deep into how the crucial role high-quality product content plays in influencing shopper decisions and learn about the direct link between product information and sales to enhance your product detail pages (PDPs).
The ever-changing algorithms and competitive nature of ecommerce make it crucial for brands to stay ahead of the curve.That’s why we’re excited to showcase our panel of industry experts to present this webinar. Get ready to dive deep into strategies and tactics that will help you optimize visibility and set you up for search domination!
For companies in regulated industries ranging from alcohol to healthcare, omnichannel agility is make-or-break and can be a key competitive edge. We’ll showcase vital insights in regulatory spaces that CPGs who think outside the box can benefit from.
How proficient is your company in its understanding of ecommerce? Being adept at omnichannel sales is no longer optional for key Fortune 500 brands today.
Apprenez davantage les éléments essentiels de notre exclusive webinaire sur “Comment gérer la complexité du eretail media : les clés de la réussite”
Discover some of the latest trends and opportunities in content strategy and execution from leading ecommerce content experts. This webinar covers everything from content strategy to personalization for maximizing resources per retailer.
Identifying trends and uncovering blind spots requires access to a new type of market intelligence.
Learn how to define and measure today’s omnichannel marketplace accurately to inform your strategy from leaders at Kellogg and NielsenIQ.
Every brand knows that mastering ecommerce is essential to drive growth or even to survive.
For CPG manufacturers, the competition is fierce and the marketing complex with the online shopping experience being location-based.
OPEN REGISTRATION!
Amazon devient un enjeu de plus en plus important pour les CPG et il présente des challenges différents des autres enseignes.
Toutes ces spécificités du modèle doivent être appréhendées et comprises afin d’identifier les leviers de performance prioritaires et les actions possibles.
Ecommerce is booming. As a result, it’s evolving fast.
Now that the basics are fixed, manufacturers need accurate visibility measurements and ways to take action to improve performance.
In this recording the participants discuss implementing the insights from data with brands and retailers to boost the online performance of multiple business drivers.
Topics covered:
-Merging data with actual logistics
-Finding the balance between private and national brands
-Lots more!
In this recording our experts examine online visibility from multiple perspectives, organic and paid levers as part of the shopper journey, and differences among markets.
You’ll learn about:
-Barilla’s online visibility journey and strategies
-Organic and paid levers in detail – including search, emedia and more!
Regardez ce webinaire sur l’essor du quick commerce en France.
Gorillas, Flink, Gopuff… Vous avez sûrement déjà pu entendre leur nom si vous habitez ou travaillez dans l’une des grandes villes où ils se développent…
Watch as NielsenIQ’s Head of Omnichannel Measurement and Insights Harvey Ma speaks with Vivian Polishuk from Clif Bar & Company, an employee-owned maker of energy bars and other energy foods.
How has Clif Bar evolved in their measurement and management of their omnichannel business?
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