This study of crisps availability in France during the Champions League final offers four levels of analysis: across categories, across retailers, across manufacturers and across regions.
Search ranking and share of search vary by estore.
Organic search is impacted by OOS and distribution gaps.
So accuracy of your search requires tracking estores where your products are missing or out of stock….
Do you have a comprehensive, category-wide read on assortments?
This analysis, uncovers the exact number of new products launched across four whiskey subcategories.
This analysis showcases how the category size change in hand sanitizing products brought on by Covid varied in different regions at Kroger.
Our days of promotion KPI tracks how many days your products are promoted at every single online store they’re sold at.
Going into the festive season, some categories are being promoted less.
There is a significant difference between location-based analytics and sample-based analytics. See how important the difference can be for your brand in this analysis.
The pandemic has created ideal conditions for smaller brands to make gains.
Take a look at our analysis to see a precise example of the impact of these up-and-comers on a specific category.
There are several contributors in assembling a CPG omnichannnel assortment. Product category, retailer strategies and seasonal considerations all play a role, but consumer demand exerts an overriding force. Read our analysis for a concrete example of this perennial consideration in assortment.
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