Changes are coming in fast for ecommerce right now. Retailers, fast moving consumer goods (FCMG), tech and durables (T&
D) and shoppers are all affected. Learn about the existing and upcoming changes here.
Read the press release about the collaboration between Pacvue and NIQ that connects historically siloed data, unlocking deeper insights to provide clients with the competitive edge needed to thrive in today’s omnichannel retail environment.
Learn about the global alliance between Skai and NIQ Digital Shelf (formerly Data Impact by NIQ) that will maximize profitability, incremental sales, and market share across retail media networks everywhere.
In today’s rapidly evolving digital landscape, retail media networks have become crucial for consumer packaged goods brand manufacturers. As ecommerce thrives, RMNs offer a significant opportunity for enhancing brand visibility and driving sales. These networks, developed by retailers like Amazon and Walmart, allow brands to target consumers with precision using first-party data. In this blog, you’ll learn how RMNs offer benefits such as enhanced visibility on the digital shelf, measure ROI, and increase consumer engagement.
This report contains insights about price differences between June 2024 and June 2023. 41 categories are analyzed across major retailers in the US, including Walmart, Kroger, Amazon, Target, and Albertsons. Variations in private label and branded products are featured, providing a comprehensive view of inflation trends in the US ecommerce landscape.
This report offers valuable insights into the inflation trends shaping the UK ecommerce market as of June 2024, with a comparison to June 2023. It highlights key price variations across a wide range of product categories and explores the inflation gap between national brands and private labels among the country’s leading retailers.
Ce rapport contient des insights sur les tendances de l’inflation dans le marché e-commerce français pour Juin 2024, en comparaison avec Juin 2023. Il met en lumière les variations de prix dans différentes catégories de produits et examine l’écart entre l’inflation des marques nationales et celle des MDD parmi les principales enseignes.
In the ever-evolving digital data landscape, staying agile is key to success. Join our upcoming webinar to explore the latest strategies for mastering your digital data ecosystem. Learn how to juggle the different elements of your data, break down silos within your organization, and connect insights from the digital shelf to retail media.
This insightful explainer reveals three common retail media errors that cost CPG sales. Find out what they are, how to avoid them, and why retail media holds so much potential for brand manufacturers if they know how to navigate this evolving landscape.
In this insightful ebook, discover the key American shopper trends that will define 2024. Uncover how shifts in consumer behavior, from the demand for health-focused products to Gen Z’s digital influence, are reshaping the retail landscape. Learn strategies to harness these insights, boost engagement, and drive growth. Transform your approach and stay ahead in a competitive market with actionable takeaways designed to elevate your brand strategy.
In the fast-paced world of consumer trends, staying ahead is crucial for success. Don’t miss out watching our webinar to explore the latest insights into American Shopper Trends for 2024. Learn how to harness the power of functional foods, tap into the influence of Gen Z shoppers, and stay competitive with cutting-edge strategies in Private Label.
In this survey, we explore the pivotal trends and strategic approaches within the retail media sector for 2024.
Conducted with insights from 67 leading manufacturers, our findings reveal a global 10% increase in retail media investment, with 90% of brands adopting an always-on strategy aimed at boosting specific products. We also uncover budget and strategy decisions which are mostly made locally, and highlight the frequent use of back-of-shelf activations in France compared to other countries.
This explainer looks at the growing importance of retail media networks for CPG brands. With the decline of cookies, RMNs provide rich first-party data and personalized advertising. However, CPGs face challenges in integrating data from various networks and measuring ROI. Learn how to optimize your strategy with the right RMNs and advanced analytics tools.
Ce rapport contient des insights sur les tendances de l’inflation dans le marché e-commerce français pour mars 2024, en comparaison avec mars 2023. Il met en lumière les variations de prix dans différentes catégories de produits et examine l’écart entre l’inflation des marques nationales et celle des MDD parmi les principales enseignes.
This report contains insights about the inflation trends in the UK ecommerce market for March 2024, comparing it with March 2023. It highlights price variations across different product categories and examines the gap between brand and private label inflation among leading retailers.
Make sure your paid search dollars don’t go to waste! Learn from Alex’s story and see how to make search work for you the way you want it to. Alex’s mistakes are your wins.
This report contains insights about price differences between March 2024 and March 2023. 29 categories are analyzed at all major retailers in the US, including Walmart. Variations in private label and branded products are also featured.
Discover how Data Impact by NielsenIQ and Unilever are revolutionizing online retail. Learn about their strategic partnership, cutting-edge ecommerce insights, and innovations driving digital growth.
DataImpact undertakes to ensure that the collection and processing of your data, carried out from the www.dataimpact.io site, comply with the Data Protection Act and the RGPD. This processing is necessary for the execution of our services and the internal functioning of our company. For any information on the protection of personal data, you can also consult the site of the Commission Informatique et Liberté www.cnil.fr.
Personal data are collected by : Société par actions simplifiée DataImpact whose registered office is at 39 Rue Lucien Sampaix, 75010 Paris, RCS PARIS 799 367 222 T: +33 (0)1 42 51 87 08
DataImpact is likely to collect personal data about you for the purposes necessary for its activity, whether in terms of recruitment, responding to your requests for information, execution and monitoring of service contracts. Types of data collected: DataImpact only collects data that is strictly necessary for the purposes of its activity. The personal data collected can be the following:
-In the context of a request for information (name, first name, email, telephone, company name).
-As part of a recruitment process: (surname, first name, email, telephone, company name), information on the curriculum vitae (marital status, surname, first name, date and place of birth, nationality, professional background, academic background, hobbies)
-If necessary, connection data including your IP address may be collected for purely statistical purposes.
The personal data collected by DataImpact are those directly given by the person concerned when using the contact form or surfing on the site www.dataimpact.io.
To date, DataImpact does not transfer, nor envisage any transfer of your personal data to a non-European Union member state.
Connection data are kept at the latest within one year after connection to the www.dataimpact.io website.
Data relating to applicants for a post are kept at the latest five years after the last contact, with a view to possible recruitment.
Data of prospects are kept no later than three years after the last contact.
Customer data are kept for the duration of the service contract.
DataImpact ensures that its employees and service providers, subcontractors or hosts, also respect the absolute confidentiality of the information provided to them.
We maintain in-house electronic and organizational security measures in relation to the collection, storage, and communication of data.
DataImpact takes all appropriate measures in order to facilitate the exercise of the rights of its clients regarding their personal data (right of access, rectification, deletion, limitation of processing, portability, to define the fate of its data after death).
The information provided in connection with the exercise of these rights is provided in writing or electronically. On request, the information may be provided orally. All requests should be sent by post to 739 Rue Lucien Sampaix, 75010 Paris or to [email protected].
In accordance with the regulations in force, your request must be signed and accompanied by a photocopy of an identity document bearing your signature and specify the address to which the reply should be sent. A reply will then be sent to you as soon as possible and in any event within one month of receipt of the request.
The new article 40-1 of the French Data Protection Act allows individuals to give instructions regarding the storage, deletion and communication of their data after their death.
You can read the procedure relating to these directives by following the following link: “https://www.cnil.fr/fr/ce-que-change-la-loi-pour-une-republique-numerique-pour-la-protection-des-donneespersonnelles#mortnumerique”.
You are informed that, during your visits to the www.dataimpact.io website, a cookie may, if necessary, be automatically installed on your browser software. A cookie is a small file stored on your computer. As such, it is a block of data that does not allow users to be identified but is used to record information relating to their browsing on the site. Cookies are used, on the one hand, to facilitate your navigation on the site and, on the other hand, for statistical purposes. In order to better know the frequentation of the site, we (mainly) measure the number of pages viewed, visitors, visits, as well as the activity of visitors on our site and their frequency of return.
The parameters of the browser software make it possible to inform about the presence of cookies and possibly to refuse them in the manner described at the following address “http://www.cnil.fr/vos-libertes/vos-traces/les-cookies/”.
You have the right to access, withdraw and modify personal data communicated through cookies under the conditions indicated above.
Article 6 III of the Law of 22 June 2004
Société par action simplifiée DataImpact
39 Rue Lucien Sampaix, 75010 Paris
T: +33 (0)1 42 51 87 08
M: [email protected]
RCS PARIS 799 367 222
Director of publication: Yacine TERKI
Hosting : O2 SWITCH 222 Boulevard Gustave Flaubert 63000 Clermont-Ferrand
The information contained and consultable on this site is provided for information purposes by DataImpact. They can be modified at any time without notice. Under no circumstances does it constitute advice or a service of any kind whatsoever. You assume full responsibility for the use of this site or the information it contains.
DataImpact cannot be held responsible for damages related to the consultation or use of the website by the user. Hypertext links may refer to third party sites over which DataImpact has no control.
DataImpact declines all responsibility for the content of these sites. The use of this service is reserved for strictly personal use. Any reproduction or representation, of all or part of the information, brochures or logos contained on the site, on any medium whatsoever, is prohibited. Failure to comply with this prohibition constitutes an infringement that may result in civil and criminal liability of the counterfeiter.
Join our exclusive webinarand discover key insights and strategies to elevate your retail game.
