Our speakers offer expert insight into the impact of omnichannel evolution on online availability and the social & economic factors influencing it such as Brexit and Covid-19.
This webinar explores the role Covid is playing in increasing online grocery shopping and how omnishoppers buy differently. More choice means less loyalty so brands and retailers need to adopt their strategies by lowering delivery costs, for instance, or using strategic basket composition prompts.
Yacine TERKI, Anh-Mai VU et Jérôme JOHAN discutent en détail des différences entre Amazon et détaillants classiques, des spécificités des catégories sur Amazon, ainsi que des différents business model.
Monitoring and amplifying your share of voice is essential for CPG brands. Watch this webinar for valuable insights into how to optimize your online brand presence.
Last year’s ecommerce boom transformed online activity worldwide and accelerated the trend towards omnichannel. Now, consumer behavior and the marketplace are changing at an amazing pace. A multitude of factors is creating great complexity for manufacturers and retailers.
The acquisition of Data Impact by NielsenIQ marked an important turning point in the evolution of CPG data analytics. Watch this webinar for insights into the reasons for the acquisition and the roadmap for Data Impact by NielsenIQ.
Visibility plays a major role for brands in today’s competitive ecommerce environment.
Learn about essential actions to take to optimize your digital shelf in this webinar.
Comment tenir vos promesses stratégiques dans un monde ecommerce en pleine expansion?
Profitez d’une discussion entre Jeremy Hoy, eCommerce Managing Director chez Group M, Damien Lallié, Directeur Digital & eCommerce chez Panzani et Yacine Terki, Co-fondateur de Data Impact sur le sujet.
Keynote recording: Ecommerce PGC : Perspectives en France et à l’international.
Ce keynote est présenté par Ludovic Gallen, Cofondateur de Data Impact à la Conference ecommerce et omnicanal 2021 organisée par l’Institut du Commerce.
Voir le replay ici!
Keynote recording: Crafting strategies for different ecommerce models in collaboration with Hero Group. Watch the video!
At the online & digital grocery summit organized by MyDigitalShelf, Data Impact’s VP, Salim Bachatene, gave a presentation on the theme about partnering and performing with bricks and clicks.
Last year’s ecommerce boom transformed online activity worldwide and accelerated the trend towards omnichannel. Now, consumer behavior and the marketplace are changing at an amazing pace. A multitude of factors is creating great complexity for manufacturers and retailers.
Lors de l’événement en ligne « Journée Partage & Prospective » organisé par l’Institut du Commerce dans nos locaux parisiens, notre CEO, Yacine Terki, a fait une présentation sur le thème de l’impact du boom du eCommerce sur les organisations.
Bousculés par les périodes de confinement où le ecommerce s’est développé, l’optimisation des actions de la force de vente est primordial.
What is the impact on the internal organization? What are the KPIs to measure? What new skills & tools are needed? Watch the video.
What is the impact on the internal organization? What are the KPIs to measure? What new skills & tools are needed? Watch the video.
Nous avons invité Erwan Le Bellegui de LABEYRIE FINE FOODS et Emmanuelle Orgogozo de 360°West pour notre prochain webinar qui aura pour but de répondre à cette question…
Join a new webinar presented together with My Digital Shelf and AB InBev on the following: How to become a top brand on UK grocery retailer web searches & the influence of COVID-19 on out of stock.
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